{"id":4113,"date":"2025-08-25T15:04:31","date_gmt":"2025-08-25T15:04:31","guid":{"rendered":"https:\/\/maroma-studio.com\/?page_id=4113"},"modified":"2026-06-13T21:31:22","modified_gmt":"2026-06-13T21:31:22","slug":"danie-hoo","status":"publish","type":"portfolio","link":"https:\/\/maroma-studio.com\/en\/portfolio\/danie-hoo\/","title":{"rendered":"PORTFOLIO \u2013 DANIE HOO"},"content":{"rendered":"
\n\t\t\t\t
\n\t\t\t\t\t
\n\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

DANIE HOO<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t\t\t\t\t\t

No. 19<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t\t\t\t\t\t

Sector<\/strong><\/p>

FASHION, ACCESSORIES AND JEWELRY<\/span><\/p>

Services performed<\/strong><\/p>

Marketing Audit
REBRANDING
GRAPHIC REDESIGN OF THE INSTAGRAM FEED + WEBSITE<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t\t\t\t\t\t

CONTEXT<\/strong><\/p>

Danie Hoo is a ready-to-wear and jewelry brand from Northern France with several boutiques on the Opal Coast. With an initially underdeveloped visual identity lacking a strong sense of identity, the brand wanted a redesign that reflected its world: joyful, stylish, and assertive.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t

\n\t\t\t\t\t\t\t
\n\t\t\t
<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

JULY 2025 \u2013 LILLE<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t

\u2013<\/strong><\/p>

OUR MISSION<\/strong><\/p>

We assisted Danie Hoo in a comprehensive rebranding of her partial visual identity, following an initial audit of her brand universe and existing channels.<\/p>

The goal? To assert its retro-chic, sunny, and independent positioning. We therefore designed a vibrant palette blending beige, tangerine, plum, gold, and neon yellow with a 70s vibe, restoring dynamism and modernity to the brand, which is both retro and contemporary.<\/p>

We also conducted a social media audit with a turnkey social media strategy. This was then implemented across all digital platforms (e-commerce website, Instagram feed, etc.) for greater consistency.<\/p>

Everything has been completely redesigned to offer a contemporary experience with much more personality, showcasing the fashion and jewelry collections of the Danie Hoo brand.<\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

\n\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"Rebranding\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t
<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\"\"\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t
\n\t\t\t\t\t\t\t
\n\t\t\t
<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t\t\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tSEE ALL PROJECTS<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t\t\t
\n\t\t\t\t\t

A project? Let's talk about it.<\/h3>\t\t\t\t<\/div>\n\t\t
\n\t\t\t\t\t
\n\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tSCHEDULE A CALL<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tCHECK GOOGLE REVIEWS<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"featured_media":8122,"template":"","meta":{"_acf_changed":false},"portfolio-category":[33,35],"class_list":["post-4113","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio-category-branding-graphisme","portfolio-category-strategie"],"acf":[],"yoast_head":"\nDanie Hoo \u2013 Rebranding & strat\u00e9gie social media<\/title>\n<meta name=\"description\" content=\"Accompagnement global pour Danie Hoo : rebranding, strat\u00e9gie social media, refonte du feed Instagram et audit 360.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/maroma-studio.com\/en\/portfolio\/danie-hoo\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Danie Hoo \u2013 Rebranding & strat\u00e9gie social media\" \/>\n<meta property=\"og:description\" content=\"Accompagnement global pour Danie Hoo : rebranding, strat\u00e9gie social media, refonte du feed Instagram et audit 360.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/maroma-studio.com\/en\/portfolio\/danie-hoo\/\" \/>\n<meta property=\"og:site_name\" content=\"MAROMA STUDIO\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/MaromaStudio\/\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-13T21:31:22+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/maroma-studio.com\/wp-content\/uploads\/2025\/08\/14-853x1024.png\" \/>\n\t<meta property=\"og:image:width\" content=\"853\" \/>\n\t<meta property=\"og:image:height\" content=\"1024\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/maroma-studio.com\\\/portfolio\\\/danie-hoo\\\/\",\"url\":\"https:\\\/\\\/maroma-studio.com\\\/portfolio\\\/danie-hoo\\\/\",\"name\":\"Danie Hoo \u2013 Rebranding & strat\u00e9gie social media\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/maroma-studio.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/maroma-studio.com\\\/portfolio\\\/danie-hoo\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/maroma-studio.com\\\/portfolio\\\/danie-hoo\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/maroma-studio.com\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/14.png\",\"datePublished\":\"2025-08-25T15:04:31+00:00\",\"dateModified\":\"2026-06-13T21:31:22+00:00\",\"description\":\"Accompagnement global pour Danie Hoo : rebranding, strat\u00e9gie social media, refonte du feed Instagram et audit 360.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/maroma-studio.com\\\/portfolio\\\/danie-hoo\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/maroma-studio.com\\\/portfolio\\\/danie-hoo\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/maroma-studio.com\\\/portfolio\\\/danie-hoo\\\/#primaryimage\",\"url\":\"https:\\\/\\\/maroma-studio.com\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/14.png\",\"contentUrl\":\"https:\\\/\\\/maroma-studio.com\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/14.png\",\"width\":1625,\"height\":1950,\"caption\":\"Refonte identit\u00e9 visuelle et rebranding marque pet a porter\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/maroma-studio.com\\\/portfolio\\\/danie-hoo\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/maroma-studio.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"PORTFOLIO – DANIE HOO\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/maroma-studio.com\\\/#website\",\"url\":\"https:\\\/\\\/maroma-studio.com\\\/\",\"name\":\"Maroma Studio\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/maroma-studio.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/maroma-studio.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/maroma-studio.com\\\/#organization\",\"name\":\"Maroma Studio\",\"url\":\"https:\\\/\\\/maroma-studio.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/maroma-studio.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/maroma-studio.com\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/LOGO-MAROMA-1.png\",\"contentUrl\":\"https:\\\/\\\/maroma-studio.com\\\/wp-content\\\/uploads\\\/2025\\\/03\\\/LOGO-MAROMA-1.png\",\"width\":1600,\"height\":1600,\"caption\":\"Maroma Studio\"},\"image\":{\"@id\":\"https:\\\/\\\/maroma-studio.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/MaromaStudio\\\/\",\"https:\\\/\\\/www.instagram.com\\\/maromastudio_\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/79457636\\\/\",\"https:\\\/\\\/fr.pinterest.com\\\/MAROMASTUDIO\\\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Danie Hoo \u2013 Rebranding & social media strategy","description":"Comprehensive support for Danie Hoo: rebranding, social media strategy, Instagram feed redesign and 360 audit.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/maroma-studio.com\/en\/portfolio\/danie-hoo\/","og_locale":"en_US","og_type":"article","og_title":"Danie Hoo \u2013 Rebranding & strat\u00e9gie social media","og_description":"Accompagnement global pour Danie Hoo : rebranding, strat\u00e9gie social media, refonte du feed Instagram et audit 360.","og_url":"https:\/\/maroma-studio.com\/en\/portfolio\/danie-hoo\/","og_site_name":"MAROMA STUDIO","article_publisher":"https:\/\/www.facebook.com\/MaromaStudio\/","article_modified_time":"2026-06-13T21:31:22+00:00","og_image":[{"width":853,"height":1024,"url":"https:\/\/maroma-studio.com\/wp-content\/uploads\/2025\/08\/14-853x1024.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/maroma-studio.com\/portfolio\/danie-hoo\/","url":"https:\/\/maroma-studio.com\/portfolio\/danie-hoo\/","name":"Danie Hoo \u2013 Rebranding & social media strategy","isPartOf":{"@id":"https:\/\/maroma-studio.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/maroma-studio.com\/portfolio\/danie-hoo\/#primaryimage"},"image":{"@id":"https:\/\/maroma-studio.com\/portfolio\/danie-hoo\/#primaryimage"},"thumbnailUrl":"https:\/\/maroma-studio.com\/wp-content\/uploads\/2025\/08\/14.png","datePublished":"2025-08-25T15:04:31+00:00","dateModified":"2026-06-13T21:31:22+00:00","description":"Comprehensive support for Danie Hoo: rebranding, social media strategy, Instagram feed redesign and 360 audit.","breadcrumb":{"@id":"https:\/\/maroma-studio.com\/portfolio\/danie-hoo\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/maroma-studio.com\/portfolio\/danie-hoo\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/maroma-studio.com\/portfolio\/danie-hoo\/#primaryimage","url":"https:\/\/maroma-studio.com\/wp-content\/uploads\/2025\/08\/14.png","contentUrl":"https:\/\/maroma-studio.com\/wp-content\/uploads\/2025\/08\/14.png","width":1625,"height":1950,"caption":"Refonte identit\u00e9 visuelle et rebranding marque pet a porter"},{"@type":"BreadcrumbList","@id":"https:\/\/maroma-studio.com\/portfolio\/danie-hoo\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/maroma-studio.com\/"},{"@type":"ListItem","position":2,"name":"PORTFOLIO – DANIE HOO"}]},{"@type":"WebSite","@id":"https:\/\/maroma-studio.com\/#website","url":"https:\/\/maroma-studio.com\/","name":"Maroma Studio","description":"","publisher":{"@id":"https:\/\/maroma-studio.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/maroma-studio.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/maroma-studio.com\/#organization","name":"Maroma Studio","url":"https:\/\/maroma-studio.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/maroma-studio.com\/#\/schema\/logo\/image\/","url":"https:\/\/maroma-studio.com\/wp-content\/uploads\/2025\/03\/LOGO-MAROMA-1.png","contentUrl":"https:\/\/maroma-studio.com\/wp-content\/uploads\/2025\/03\/LOGO-MAROMA-1.png","width":1600,"height":1600,"caption":"Maroma Studio"},"image":{"@id":"https:\/\/maroma-studio.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/MaromaStudio\/","https:\/\/www.instagram.com\/maromastudio_\/","https:\/\/www.linkedin.com\/company\/79457636\/","https:\/\/fr.pinterest.com\/MAROMASTUDIO\/"]}]}},"_links":{"self":[{"href":"https:\/\/maroma-studio.com\/en\/wp-json\/wp\/v2\/portfolio\/4113","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/maroma-studio.com\/en\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/maroma-studio.com\/en\/wp-json\/wp\/v2\/types\/portfolio"}],"version-history":[{"count":25,"href":"https:\/\/maroma-studio.com\/en\/wp-json\/wp\/v2\/portfolio\/4113\/revisions"}],"predecessor-version":[{"id":8528,"href":"https:\/\/maroma-studio.com\/en\/wp-json\/wp\/v2\/portfolio\/4113\/revisions\/8528"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/maroma-studio.com\/en\/wp-json\/wp\/v2\/media\/8122"}],"wp:attachment":[{"href":"https:\/\/maroma-studio.com\/en\/wp-json\/wp\/v2\/media?parent=4113"}],"wp:term":[{"taxonomy":"portfolio-category","embeddable":true,"href":"https:\/\/maroma-studio.com\/en\/wp-json\/wp\/v2\/portfolio-category?post=4113"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}